Effective sales enablement and training initiatives transform hit-and-miss sellers into high-performing teams that drive sustainable revenue growth. Yet, many companies still cling to inadequate measurement practices. As a result, sales and enablement leaders struggle to protect budgets.

Join us for this complimentary Training Industry webinar, sponsored by ValueSelling Associates, Inc. In this interactive session, ValueSelling president and CEO Julie Thomas will share the secret to unlocking sales potential and highlighting enablement’s results. This proven playbook for expanding your analytics programs to measure sales behaviors and leading indicators alongside sales results enables leaders to showcase the true impact of their training initiatives.

This interactive webinar will provide insights on:

• Identifying desired selling behaviors.
• Why only 25% of organizations actively measure winning sales behaviors.
• Creating a measurement plan to prove the impact of your sales enablement and training.
• Enable feedback loops across the revenue engine to drive sales results.